Páginas web multilingües

¿Qué es un sitio web multilingüe?

Definición y propósito

Un sitio web multilingüe es una plataforma en línea que ofrece contenido en varios idiomas para atender a una audiencia diversa. El propósito principal de este tipo de sitio web es romper las barreras lingüísticas, facilitando que los usuarios de diferentes regiones y antecedentes lingüísticos accedan y comprendan la información presentada. Al proporcionar contenido en varios idiomas, las empresas pueden llegar a una audiencia más amplia, mejorando su presencia global y la satisfacción del cliente.

Características clave

Las características clave de un sitio web multilingüe incluyen interruptores de idioma, que permiten a los usuarios elegir su idioma preferido fácilmente. Además, estos sitios web a menudo tienen contenido localizado que va más allá de la simple traducción, incorporando matices culturales e información específica de la región. Otras características importantes incluyen herramientas de traducción automatizada, optimización SEO multilingüe y un sistema de gestión de contenido robusto que soporta múltiples idiomas sin problemas.

Beneficios de los sitios web multilingües para su empresa

Alcanzar una audiencia global

Al ofrecer contenido en varios idiomas, su empresa puede ingresar a nuevos mercados y llegar a una audiencia global. Este alcance expandido puede llevar a un aumento en el reconocimiento de la marca y a potenciales nuevos clientes de diferentes partes del mundo. Un sitio web multilingüe asegura que el idioma no sea una barrera para el crecimiento de su negocio y le ayuda a conectar con una clientela diversa.

Mejorar la experiencia del usuario

Cuando los usuarios encuentran contenido en su idioma nativo, es más probable que tengan una experiencia positiva en su sitio web. Un sitio web multilingüe mejora la experiencia del usuario al proporcionar a los visitantes información que pueden entender y con la que pueden relacionarse fácilmente. Este enfoque amigable para el usuario puede llevar a una mayor satisfacción y lealtad del cliente, ya que los usuarios se sienten valorados y comprendidos.

Mejorar el SEO y la visibilidad

Los sitios web multilingües pueden mejorar significativamente su optimización en motores de búsqueda (SEO) y visibilidad en línea. Al ofrecer contenido en varios idiomas, su sitio web puede posicionarse más alto en las páginas de resultados de los motores de búsqueda (SERPs) en diferentes regiones. Esta visibilidad mejorada aumenta las posibilidades de atraer tráfico orgánico de usuarios internacionales que buscan en sus idiomas nativos.

Aumentar la participación y las tasas de conversión

Proporcionar contenido en múltiples idiomas puede llevar a un aumento en la participación y mayores tasas de conversión. Cuando los usuarios pueden navegar y comprender fácilmente su sitio web, es más probable que permanezcan más tiempo, exploren más páginas y tomen acciones deseadas, como realizar una compra o llenar un formulario de contacto. Los sitios web multilingües crean un ambiente acogedor que anima a los usuarios a interactuar con su negocio.

Cómo creamos sitios web multilingües

Comprender a su audiencia

El primer paso para crear un sitio web multilingüe exitoso es entender a su audiencia. Realizamos una investigación exhaustiva para identificar los idiomas que habla su audiencia objetivo y sus preferencias culturales. Este conocimiento nos permite adaptar el contenido y el diseño para satisfacer las necesidades y expectativas específicas de su diversa base de usuarios.

Traducción y localización de contenido

Vamos más allá de la mera traducción ofreciendo servicios de localización. La localización implica adaptar el contenido para reflejar matices culturales, normas regionales y modismos locales. Nuestro equipo de traductores profesionales y hablantes nativos asegura que el contenido traducido sea preciso, relevante y resuene con su audiencia, haciéndolos sentir como en casa en su sitio web.

Implementación técnica

La implementación técnica es un aspecto crítico de la creación de un sitio web multilingüe. Nuestros desarrolladores expertos integran interruptores de idioma, aseguran la compatibilidad con varios idiomas y optimizan el sitio web para SEO multilingüe. Utilizamos herramientas y tecnologías avanzadas para crear una experiencia de usuario fluida y eficiente, independientemente del idioma elegido por el visitante.

Aseguramiento de calidad

El aseguramiento de calidad es esencial para mantener la integridad y funcionalidad de un sitio web multilingüe. Realizamos pruebas rigurosas para asegurar que todas las versiones en diferentes idiomas del sitio web estén libres de errores, se carguen rápidamente y proporcionen una experiencia de usuario consistente. Nuestro equipo de aseguramiento de calidad verifica la precisión lingüística, adecuación cultural y rendimiento técnico para entregar un producto final impecable.

¿Por qué elegir nuestro servicio?

Experiencia y pericia

Aportamos años de experiencia y pericia en la creación de sitios web multilingües para empresas de diversos sectores. Nuestro equipo está compuesto por profesionales capacitados con un conocimiento profundo del desarrollo web multilingüe, traducción y localización. Entendemos las complejidades involucradas y estamos comprometidos en ofrecer soluciones de alta calidad que satisfagan las necesidades de su negocio.

Soluciones personalizadas

Cada negocio es único, y también lo son sus requisitos. Ofrecemos soluciones personalizadas adaptadas a sus objetivos específicos y audiencia. Ya sea que necesite un sitio web bilingüe sencillo o una plataforma compleja que soporte múltiples idiomas, trabajamos estrechamente con usted para desarrollar una solución que se alinee con su visión y objetivos. Nuestro enfoque personalizado asegura que su sitio web multilingüe destaque y entregue resultados excepcionales.

Soporte continuo

Nuestro compromiso con su éxito no termina con el lanzamiento de su sitio web multilingüe. Proveemos soporte continuo para asegurar que su sitio web se mantenga actualizado, funcional y optimizado. Desde actualizaciones regulares y mantenimiento hasta abordar cualquier problema que pueda surgir, nuestro equipo de soporte dedicado está siempre disponible para asistirle. Nos esforzamos por construir asociaciones a largo plazo con nuestros clientes, ayudando a su negocio a crecer y prosperar en el mercado global.

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Privacy and Data Policy

This privacy policy has been compiled to better serve those who are concerned with how their 'Personally Identifiable Information' (PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.

What personal information do we collect from the people that visit our blog, website or app?

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, mailing address, phone number, credit card information or other details to help you with your experience.

When do we collect information?

We collect information from you when you place an order, subscribe to a newsletter, fill out a form, Use Live Chat, Open a Support Ticket or enter information on our site.

Provide us with feedback on our products or services

How do we use your information?

We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

• To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
• To improve our website in order to better serve you.
• To allow us to better service you in responding to your customer service requests.
• To administer a contest, promotion, survey or other site feature.
• To quickly process your transactions.
• To ask for ratings and reviews of services or products
• To follow up with them after correspondence (live chat, email or phone inquiries)

How do we protect your information?

We do not use vulnerability scanning and/or scanning to PCI standards.
We do collect credit card information, but did not know PCI compliant scans are now required.
We use regular Malware Scanning.

Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.

We implement a variety of security measures when a user places an order to maintain the safety of your personal information.

All transactions are processed through a gateway provider and are not stored or processed on our servers.

Do we use 'cookies'?

Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.

We use cookies to:
• Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.

You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since browser is a little different, look at your browser's Help Menu to learn the correct way to modify your cookies.

If you turn cookies off, some features will be disabled. It won't affect the user's experience that make your site experience more efficient and may not function properly.

However, you will still be able to place orders .


Third-party disclosure

We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information.

Third-party links

Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Google

Google's advertising requirements can be summed up by Google's Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en

Google, as a third-party vendor, uses cookies to serve ads on our site. Google's use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.

We have implemented the following:
• Demographics and Interests Reporting

We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.

Opting out:
Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.

California Online Privacy Protection Act

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law's reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. - See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf

According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website.
Our Privacy Policy link includes the word 'Privacy' and can easily be found on the page specified above.

You will be notified of any Privacy Policy changes:
• On our Privacy Policy Page
Can change your personal information:
• By emailing us
• By chatting with us or by sending us a support ticket

How does our site handle Do Not Track signals?
We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

Does our site allow third-party behavioral tracking?
It's also important to note that we do not allow third-party behavioral tracking

COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States' consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's privacy and safety online.

We do not specifically market to children under the age of 13 years old.

Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify you via email
• Within 7 business days

We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.

CAN SPAM Act

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address in order to:
• Send information, respond to inquiries, and/or other requests or questions
• Process orders and to send information and updates pertaining to orders.
• Send you additional information related to your product and/or service
• Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.

To be in accordance with CANSPAM, we agree to the following:
• Not use false or misleading subjects or email addresses.
• Identify the message as an advertisement in some reasonable way.
• Include the physical address of our business or site headquarters.
• Monitor third-party email marketing services for compliance, if one is used.
• Honor opt-out/unsubscribe requests quickly.
• Allow users to unsubscribe by using the link at the bottom of each email.

If at any time you would like to unsubscribe from receiving future emails, you can email us at
• Follow the instructions at the bottom of each email.
and we will promptly remove you from ALL correspondence.

Last Edited on 2016-09-30

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